2013 Nissan Juke SL Sees Significant Price Increase
Nissan announced last week that the 2013 Nissan Juke’s base price will remain at $19,990, excluding a $780 destination and delivery fee. That’s the same as last year. However, higher trims will see their price tags grow, and some options packages will gain more features as well as a higher price.
It’s unusual that the Juke’s base price isn’t changing, since most of the time, price tags grow year over year. The middle-tier SV trims won’t see a price increase either. However, the top-of-the-line Juke SL’s price grows by $70 in models equipped with front-wheel drive, while all-wheel drive SL trim’s price grows by $570 to $26,650.
Additionally, the navigation package that’s available on SV trims is now $1,170, up $370 from last year. That’s a steep price increase, but it now includes features like a rearview camera and an updated Rockford Fosgate audio system as well.
Overall, the Juke’s new pricing makes it competitive in its class, though some rivals offer a better value. For instance, the Subaru Impreza hatchback in 2.0i Limited trim comes standard with all-wheel drive, and has standard features features like leather upholstery, an upgraded six-speaker audio system with HD radio and automatic climate control that the base Juke S with all-wheel drive doesn’t have. The Impreza 2.0i Limited costs $345 more than the Juke S with all-wheel drive, but in order for these features to be available on the Juke, you would have to upgrade to the $24,000 Juke SL, and then pay $2,650 more for all-wheel drive.
Though the Subaru Impreza hatchback is a great deal compared with the Juke, it doesn’t mean that the Juke is a bad choice. In fact, the Juke is a great option when compared with other pint-sized SUVs. The Mini Cooper Countryman starts at $22,450, and that doesn’t include features like all-wheel drive or Bluetooth that the Juke has standard. In fact, all-wheel drive Countryman models start at $27,750. That’s $6,100 more than the base Juke S with all-wheel drive, and still $1,000 more than the top-of-the-line Juke SL with all-wheel drive, which comes standard with leather seats and a navigation system. Plus, the Mini Cooper Countryman only seats four, while the Nissan Juke and Subaru Impreza can both seat five.
The 2013 Nissan Juke is already on dealer lots, according to Autoweek. Overall, the 2013 Nissan Juke may not be the best value on the market for shoppers looking for all-wheel drive capability, storage capacity and standard features, since it competes with lower-priced hatchbacks in those categories. However, those in the market for a small SUV with a good amount of power, available all-wheel drive and stand-out looks will find that the 2013 Nissan Juke is a competitive choice, even with this year’s price increase.
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