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Cadillac, Buick Customers Happiest with Dealer Service, Study Says

Cadillac ELR Buick owners are the most satisfied with maintenance and repair services at the dealership, according to a study recently released by J.D. Power and Associates. Volkswagen earned the second highest customer satisfaction rating among mainstream auto brands, followed by GMC and MINI, which tied for third place. Among luxury brands, Cadillac came out on top, dethroning Lexus, which had been top-ranked for the last five years. Audi and Lexus came in second and third place for 2014, respectively. Roughly ... continue reading»

Tags: News, Buick, Owner Satisfaction Survey, General Motors

General Motors Entices Car Shoppers with Free Maintenance Program

GM free maintenance program General Motors announced a free maintenance program for certain 2014 Chevrolet, Buick and GMC vehicles. Free routine maintenance will be covered for up to two years or 24,000 miles, whichever comes first. Car shoppers who lease or buy a 2014 vehicle will be eligible for free oil and filter changes, tire rotation and a 27-point vehicle inspection at any Chevy, Buick or GMC dealership. General Motors explains, “Some alternative-fuel vehicles do not include oil changes, and some performance vehicles ... continue reading»

Tags: News, Buick, Chevrolet, GMC, car maintenance

Do New TV Commercials Help Buick Target Younger Audience?

In an effort to promote the Buick brand to younger car shoppers, Buick debuted a new commercial featuring its new 2013 Buick Encore called “Dinosauria” this weekend during the NCAA men’s basketball tournament. Buick’s recent TV commercials include Shaq in a 2013 Buick LaCrosse and Peyton Manning in the 2013 Buick Verano. Can commercials featuring younger actors and well-known athletes really help Buick rebrand itself after many years of being considered a brand more suited for older drivers ... continue reading»

Tags: News, Buick, 2013 Buick Encore

Buick Reveals 2013 Verano Turbo Pricing

Buick announced Wednesday that the 2013 Buick Verano Turbo will start at $29,990, including destination, when it hits dealerships this fall. The Verano Turbo features a 2.0-liter turbocharged four-cylinder engine that produces 250-horsepower, according to a Buick press release. Power is routed through either a six-speed automatic transmission or a no-charge six-speed manual. Buick says the Verano Turbo “will offer more power and better fuel efficiency than the competition.” When equipped with a six-speed manual, the Verano Turbo ... continue reading»

Tags: Buick Verano, Buick, Upscale Small Cars, Model News

Buick Revamps Lease Deals to Lure Customers

Buick rolled out a new auto lease program on its entire lineup last week. Buick’s new two-year lease deals include free maintenance, as well as tech features, like subscriptions to satellite radio and OnStar, which are included free of charge for the duration of the lease. Brian Sweeney, VP of Buick and GMC sales and service, touts the Experience Buick lease program in a statement as “providing buyers two full years of all-inclusive, worry-free driving.” Automotive News says that ... continue reading»

Tags: News, Buick, new car incentives, lease deals

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