Media Kit
Material Deadline
- 3 business days prior to campaign start
- Please submit all creative assets to Ad Ops.
Available Products
| Ad Unit | Location | Dimensions (pixels) | File size (max) | 3rd-party Rich Media initial file size(max) | 3rd-party Rich Media polite file size(max) | 3rd-party served(not rich media) |
| Leaderboard | Every page on the site | 728x90 | 39k | 39k | 61k | Yes |
| Medium Rectangle | Every page on the site | 300x250 | 39k | 39k | 61k | Yes |
| Vertical Rectangle | Every page on the site | 240x400 | 39k | 39k | 61k | Yes |
| Sky scraper | Every page on the site | 160x600 | 39k | 39k | 61k | Yes |
| Sponsorship | Every page on the site | 120x20 | 20k | n\a | n\a | Yes |
| Button | Autos main page only | 120x60 | 20k | n\a | n\a | Yes |
| Half page | Every page on the site | 300x600 | 39k | 39k | 61k | Yes |
Creative Guidelines
- All ads must contain advertiser's branding.
- We accept GIF, JPEG, flash (swf), rich media and third-party served ads.
- Animation looping is accepted (3x maximum).
- Animation can last no more then 30 seconds.
- Flash frame rate 18 or lower.
- Flash version 8 or lower.
- All 3rd party rich media must come from an approved vendor. Approvals take 3 business days.
- Ads with a white background must have a minimum 1-pixel border to differentiate ad from editorial content.
- Ads that contain sounds must be user initiated as defined by a click or a mouse over / rollover. In either case, play and stop buttons must be clearly defined and easy for a user to select.
- Expanding ads must be user-initiated. User-initiated standard ad units that expand beyond standard ad dimensions on mouse-over must include language that indicates rollover functionality. Ads must have a close button clearly placed in the expanded portion of the ad that allows the user to minimize the ad to its original size and must automatically close when a user moves curser off the ad. (Expanding Leaderboards 728x90 must be able to expand to the top and bottom depending on their location on the page).
Notes
- We do not provide pop up or pop under inventory.
- No floating ads accepted at this time.
- U.S. News Ventures (usnews.rankingsandreviews.com) reserves that right to not accept a creative for any reason.
